The Rise of Sustainable Giving - Audiobook, by Dave Raley

Product Description

There is a generosity crisis in North America.The number of individuals giving to charity is on the decline. For nonprofits that rely on the generosity of everyday individuals, this is an alarming statistic. But amidst these challenges, a new opportunity has arisen: the subscription economy has transformed donor behavior and preferences, making recurring giving more accessible than at any other time in history.Dave Raley, with over twenty years of experience in the nonprofit sector, has studied top-performing nonprofits that are successfully tapping into this new kind of giving. As individuals and organizations have embraced subscriptions, consumer trends have changed, and donors are more l…