2 stores
Wileyiste
Marketing for Libraries and Information Services: Systems and Developments
Compared at 2 stores·New
·Updated 2 days ago
Lowest $135.50Highest $136.00
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Product Description
This book explores how marketing strategies – used in businesses and organizations – can be applied to promote libraries by placing users at the heart of every decision. It positions the library within a rich and diverse cultural ecosystem that in
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