Introducing Culture Identities: Design for Museums, Theaters and Cultural Institutions

Product Description

An inside look by designers and clients at graphic design’s main playground and proving ground—working for cultural institutions. Originality is the guiding principle of art and culture. The visual communication of museums, theaters, and other cultural institutions is no less pioneering. One would be hard pressed to find another area of graphic design in which the work is so fresh and experimental and so often blazes trails for future visual trends. Young designers often get their first breaks working for cultural institutions, where they can prove themselves creatively. Through work for these types of clients, established studios can also remain agile and experiment with new forms of visua…