Hooked - 30 Minute Expert Guide - by Novato Press (Paperback)

Product Description

Book Synopsis Learn how to create habit-forming products people love ... in 30 minutes. The official summary of Hooked is your essential guide to understanding how to drive customer engagement and innovate with confidence and clarity. In his bestselling book Hooked, author Nir Eyal distills years of research, consulting, and practical experience and provides a how-to guide for product development-a blueprint he searched for as start-up founder but never found. An essential tool for entrepreneurs, product managers, designers, marketers, and anyone else interested in driving customer engagement, the 30 Minute Expert Guide to Nir Eyal's Hooked offers: A chapter-by-chapter synopsis that identif…