Designer’s Pocket Book for Basic Research

Product Description

Designers of the built environment too often complete projects and swiftly shift their attention to the next undertaking without formally assessing the strengths and shortcomings of their just-completed design through research. This research is key to improving human well-being. Sound and useful research need not be expensive nor time-intensive; much can be learned by simply knowing what questions to ask and how to avoid common mistakes. This book provides basic principles of social science research for design and simple tools to execute research projects. Readers will come away from the book familiar with research approaches (correlational experimental qualitative) simple statistical tests…