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2 stores Data Mining and Market Intelligence for Optimal Marketing Returns
Routledge

Data Mining and Market Intelligence for Optimal Marketing Returns

Compared at 2 stores·New and used ·Updated 16 days ago
Lowest $4.34Highest $103.99
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Product Description

The authors present a practical and highly informative perspective on the elements that are crucial to the success of a marketing campaign. Unlike books that are either too theoretical to be of practical use to practitioners, or too soft to serve

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